Sales & Licensing Team
Dedication. Expertise. Passion.
Introducing our team of experts: our Directors, Heads of Departments, and our dynamic Sales, Creative, and Marketing teams.
Each member brings unique skills and experiences to ensure we deliver exceptional results. Our directors provide strategic leadership, our department heads drive innovation and efficiency, and our sales, creative, and marketing teams work collaboratively to achieve our goals and exceed expectations. Together, we are committed to excellence and dedicated to our mission.

Sion Aykroyd
Managing Director

Ffion Aykroyd-Davies
Managing Director

Adam Robson
Executive Director

Robyn Cowling
Head of Licensing

Lauren Crosbie
Finance Director

Louise Hinds
Head of Creative

Claire Donaldson
Sales Account Manager

Sion Morris
Sales Account Manager
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Lucinda Bloor
Creative Marketing Lead

Laura Allan
Senior Sales Manager

Lucy Gaziano Lee
Sales Account Manager

Patrick Rowe
Sales Account Manager

Lauren Hunt
Adults Design Manager

Lauren Black
Kids Design Manager
